Cinema Ideal - “Ways of Seeing” 2022

Cinema IDEAL is set to showcase the re-release of John Berger's iconic documentary series, "Ways of Seeing," through an evocative campaign of seven meticulously designed posters. Drawing inspiration from geometric principles, I used a grid to seamlessly integrate square and rectangular forms, crafting seven unique dichotomies. This innovative approach results in an abstract, computerized reality that explores diverse modes of perception. Each poster stands as a testament to different perspectives, with its own distinct personality, collectively embodying the profound essence of "Ways of Seeing."

Graphic Design

Cinema Ideal
Cinema Ideal
Cinema Ideal